Online business on the paddle of online networking

As modern life gets busier and work/life balance becomes more of an issue for everyone, the Internet has really come into its own. We shop online, we chat online – and, if you’re a online business owner, there's even the opportunity to network online.

In terms of flexibility, online networking has traditional networking well and truly beat. No longer are business owners forced to take time out from their online businesses to fend of the advances of a dozen, business-card-wielding serial networkers at some military-style event. Now we can just log on to one of the many discussion forums dedicated to entrepreneur ship and be winning friends and influencing people in the click of a mouse.

In this respect, online networking is truly good news. With the freedom offered by the Internet, however, comes a whole new set of rules, the flouting of which can end up doing your business more harm than good. Here are just a few of them:

1. Don't be too blatant

Online business networking is far subtler than its offline counterpart. It's just not the done thing to blaze into a online business forum trailing promises of instant riches and dropping your URL like a scud missile. The trick is to try and integrate yourself into the community, offering advice where it's required and joining in the discussion. By positioning yourself as an expert in your field you'll gain more business in the long-term than blatant self promotion. And speaking of blatant self-promotion…

2. Don't spam

In terms of Internet discussion boards, spamming is defined as posting the same message on more than one board. Just as annoying as the type of spam which clutters your email inbox every day, this type of behavior is more likely to loose you business than gain it. Resist!

3. You only get back what you give

There are some online business owners who shudder at the very thought of giving their advice or help for free. These are the business owners who aren't making much of a success of online networking. The rule is simple: what you get out of it is roughly proportional to what you put in. Show yourself willing to offer your expertise to those who need it, and you'll be repaid in terms of referrals and more business from the people who see your posts.

4. Don’t say anything you wouldn't be happy to say in front of your clients

Online business networking differs from "normal" discussion board use in that it's rarely anonymous. If you want to make the most of the experience, you'll need to tell people who you are, and use your URL in your signature. What that means, though, is that anything you say on the discussion board can be traced back to you – and could be seen by your clients. Stick to the rule of never saying on a discussion board what you wouldn't say in the boardroom and this shouldn't be a problem.

5. Don't be rude

This one should really go without saying, but an unfortunate side-effect of Internet discussion boards is that they often make people feel braver than they really are. Protected by the relative anonymity of a screen name, some people will take the opportunity to show their true colors – even when those colors are less than flattering. Remember rule number 4, though: on this kind of forum, you're never anonymous. If your business is identified, then you are too. More importantly, your behavior will be seen as a reflection on your business. When you come across people whose opinions and pronouncements anger you, then, take a deep breath and step away from the keyboard before you end up saying something you'll regret.

6. Use your signature

Although blatant promotion is a big no-no in the world of online business networking, you still need to promote your business somehow. The place to do that is in your signature file, with a subtle but informative description of your business, and link to your website.


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If you'd like to sell products like crazy from home using your computer, without spending your life's savings, this report may be the single most important one you'll ever read!
Lots of advice and tips from an ordinary guy who became a top internet businessman.

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Your online business : Promote it free

So you want to promote your online business. Every people nowadays turn to the internet as their first port of call when searching for a business, product or service. If your business can't be found online you will be missing out on a potential source of customers. Many businesses have their own website, but for small businesses this can be a daunting prospect. If you don't have the skills to design the site yourself you will have to pay a web designer. Even if you are able to design the website yourself there will still be costs - you will need to pay to register the domain name and to have the site hosted. All costs a small business can do without.

If you don't have your own website you can still take advantage of the internet and advertise your business online for free.

Here are some ideas for ways to promote your business online - and they wont cost you a single penny.

1) Search for sites that promote your local town, village, city or region. Many of these allow a free, basic listing.

2) Search for sites that are specific to your kind of business or business sector. Often these will also allow a free basic listing. As an example, suppose you run a bed and breakfast business. Search for sites specific to bed and breakfast accommodation until you find one or more that will allow you to add your business for free. Perhaps you are an (real) estate agent. Search for sites the agents in your area - you will probably be able to add your business name and contact details for free.

In the UK, Yell.com allows you a free listing in one category. Whichever country you live in there is probably a similar online equivalent of yellow pages.

Look at the website for your local newspaper. They might not have a business listings section, but use a little creative thinking. If you hold an event you will probably be able to list it for free in the what's on section. Put on a fund raising event. This will draw attention to your business, bring customers to your door and raise money for a good cause. Fabulous if you are a children's entertainer - your potential customers will flock to your fundraiser.

Do an internet search for business directories. Many will allow you a free listing. How do they make money for themselves? They carry paid for advertising to cover their costs. And they need you. Really. The more free adverts like yours they carry the more visitors will come to their site and the more likely they are to make money from their paid for ads.

See if you can find an online forum relevant to your business. If you do have a website of your own, most will allow you to add your website address to your signature. If you join a forum take care to be a real contributor to the discussion. If you gain the respect of other forum members they may send customers your way.

You may have friends/family/colleagues/fellow traders who have websites. They might be willing to put a small piece about your business on their site. If you have a website of your own you can offer to do the same for them (exchange links). If you don't have a site of your own they might be willing to barter. Offer them a free meal/haircut/night's b&b/whatever_service_your_business_offers.





If you'd like to sell products like crazy from home using your computer, without spending your life's savings, this report may be the single most important one you'll ever read!
Lots of advice and tips from an ordinary guy who became a top internet businessman.

Free and Effective StrategiesHow to Earn Money Online in 7 Easy Steps

Can you afford to pay hundreds or thousands of dollars for marketing firm to bring in customers to your website? While these companies promise their services will bring results, what they do for you may or may not prove as effective as doing it yourself. You, equipped with the right knowledge, can achieve success with internet marketing and not spend extra money beyond your internet connection.

First, let us clarify what "free" means. We are using this term to describe marketing techniques that do not require you to spend additional money, but they do involve investing time. If you are able to come up with the time, it is quite possible to avoid spending money to market your business. Read on to find out marketing strategies that show you how to earn money online in 7 easy steps.

Step 1: Decision.

Decide what kind of business might work for you. If you are new to internet marketing, it is usually recommended that you promote existing products as an affiliate. This allows you to gain experience in making money online by marketing the products of others on your website. Also, as an affiliate you can be paid by check and avoid the fees associated with setting up a merchant account. Note: regardless of whether you decide to sell something that is your own or someone else's, it should be in an area in which you already have some knowledge and interest. Your expertise will be very important in the marketing of your business, as is choosing the right niche.

Step 2: Website.

Find a free web hosting service and start building your website. If your need help building pages, there is free software for that too. Developing your website will be heavily dependent on your marketing decisions, so you will need to focus on the next phase, marketing, while your site is still under construction.

Step 3: Autoresponder.

Find a free autoresponder to pair with your website. An autoresponder will automatically send an e-mail or series of e-mails to everyone who sends an e-mail to a certain address or registers at your website. This helps ensure that no matter how many inquiries you have, there will always be some sort of reply and follow up.

Step 4: Keywords.

Devote your attention to finding and optimizing keywords for your site. There are free tools to assist you with both keyword selection and search engine optimization. The point of these is to include words on your website that will be in demand by a select group of people who are searching online for what you have to offer.

Step 5: Articles.

Write informative articles that relate to your field on a regular basis. It costs nothing to submit articles to most directories. People who read your articles may be interested enough to follow a link at the end of your piece that leads to your website.

Step 6: Blog.

Develop a free blog and post to it on a weekly basis, or even more frequently if you can. People are drawn to honest, informative blogs and those you win over as readers are more likely to link to your main website.

Step 7: Forum.

Visit forums that relate to your area of business. Learn what questions people are asking to stay current in your ideas of what people want to know. Then add your insightful posts to the forum to get your name and link to your website out to that select group of people.

When you are trying to get your business up and running for free, you may have to make some initial concessions like having someone else's banner ads displayed on your website. But since you haven't had to put down any cash upfront (as an affiliate), whatever money begins to come in can be simple profit. Get your start by understanding how to earn money online in 7 easy steps, and then grow from there. Once you are making money you can allot some of your profits to upgrade your website and software. Whatever you can do to make your site look and operate even more professionally will increase its power of attraction.

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